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May
02
2011
Feb
21
2011
Professional Help for Your LinkedIn Profile
Don’t have the time to write your LinkedIn profile? Need expert advice on how to make your profile stand out from the crowd? Do you want your LinkedIn profile to show the world your personal brand? Wish you could just snap your fingers and get an amazing LinkedIn Makeover? In today’s tough economy, you need every advantage to help your LinkedIn profile stand out from the crowd.
A LinkedIn Makeover showcases your skills and markets you as someone who deserves to be noticed.
Want to learn more? Visit LinkedIn Makeover
Jun
15
2010
Top 10 LinkedIn Techniques To Generate New Sales
Looking to generate more qualified leads? Are you using LinkedIn?
Jun
02
2010
How to Use Social Media to Market a Business
A few good tips from the Wall Street Journal on how to market a business on social media.
May
12
2010
How To Put Facebook On A Privacy Lockdown
Some good advice from Business Insider.
Facebook has made all kinds of privacy changes lately.
It’s made some users uncomfortable and, thanks to a couple poorly-timed screw-ups, Facebook is getting a lot of heat about the changes from Senators, media, and watchdog organizations.
We don’t think any of that will ever cause you to quit Facebook. You love what Facebook does for you too much to quit.But if you’re going to stay on Facebook, you should definitely know how to keep your information private.
Apr
02
2010
Advanced Job Search Techniques Using Google
Here’s a video on why Google may actually be the ultimate job search tool! This video is excerpted from the Guerrilla Job Search System DVD.
You can use Google to find directories and conferences where your ideal employers are located.
Mar
18
2010
5 Ways to Use Social Media for Things You Are Already Doing
Great article from Duct Tape Marketing!
One of the biggest road blocks facing small businesses when addressing social media is the question of return on investment. With so little time devote to what’s crying out to be done, adding something else or something new like social media can feel like a real burden. Sometimes the only way to rationalize and prioritize something new is to understand the benefits in relation to everything else your doing and take a new view based on that understanding.
When jumping into Social Media for business, start to think in terms of doing more with less effort, not simply doing more.
Here are 5 ways to use Social Media for business related tasks you already do.
1) Follow up with prospects
I love using social media tools as a way to follow-up with prospects you might meet out there in the real world. So you go to a Chamber event and meet someone that has asked you to follow-up…2) Stay top of mind with customers
Once someone becomes a customer it’s easy to ignore them, assuming they will call next time they need something or, worse yet, assuming they understand the full depth and breadth of your offerings and will chime in when they have other needs…3) Keep up on your industry
Keeping up with what’s happening in any industry is a task that is essential these days. With unparalleled access to information many clients can learn as much or more about the products and solutions offered by a company as those charged with suggesting those products and solutions…4) Provide a better customer experience
It’s probably impossible to provide too much customer service, too much of a great experience, but you can go nuts trying. Using the new breed of online tools you can plug some of the gaps you might have in providing customer service and, combined with your offline touches, create an experience that no competitor can match…5) Network with potential partners
Building a strong network of strategic marketing partners is probably the best defense against any kind of economic downturn. One of the surest ways to attract potential partners is to build relationships through networking…
Mar
03
2010
What the heck is Social Media anyway?
I just got back from the Bristol, Rhode Island Rotary Club. What a great bunch of folks! I made a presentation on using Social Media for business.
Feb
23
2010
Social Media Revolution
This video has made it around the Internet a few times now, but it has a lot of really good points. For instance, by 2010 (that’s now) Generation Y (GenY) will out number Baby Boomers and 96% of them are on social networks. 78% of consumers trust peer-to-peer recommendations; while only 14% trust advertisers.
“Successful companies using social media act more like party planners, agrregators, and content providers than traditional advertisers.”
Are you ready?